
From established perfume ateliers such as Chanel and Givenchy to newcomers including MÁNO X MNRL, the fragrance industry has begun its pre-festive perfume releases.
WORDS Sophie Maskell, October 2026
Fragrances have become synonymous with identity: the elegantly-dressed artist with lime washed walls and muted velvet furniture might wear Chanel, while the millionaire-heiress who summers in Côte d’Azur wouldn’t be spotted in anything other than Dolce and Gabbana. For those outside the luxury fragrance industry, scent may seem like the only deciding factor. However, the subversive visual imagery of big fragrance brands is everywhere: billboards, television, radio. A common...
From established perfume ateliers such as Chanel and Givenchy to newcomers including MÁNO X MNRL, the fragrance industry has beg...




































































