By Phillza Mirza
Penhaligon’s Reopens Flagship Regent Street Boutique
The fragrance house is embarking on a new chapter by unveiling a rare, limited-edition collaboration with artist Maggi Hambling. To celebrate its 155-year history, Penhaligon’s will be reimagining its iconic Endymion Concentre, limited to just 155 bottles worldwide. Each bottle has been individually adorned by Hambling, engraved and numbered, and finished with a bespoke indigo ribbon created by the artist herself. Presented in a specially designed case and accompanied by a print of one of her ink drawings, every edition exists as a singular object. Never repeated or replicated.
Endymion Concentre itself draws from Greek Mythology, inspired by the shepherd loved by the moon goddess, a story steeped in devotion, stillness, and nightfall. Its deep, midnight-blue character finds a natural counterpart in Hambling’s work, long defined by her relationships with the sea, the moon, and the expressive force of indigo. For the artist, the fragrance becomes a continuation of an eternal love story.
The boutique is a space conceived as a sensorial extension of the brand’s storytelling. Designed in collaboration with Michaelis Boyd, the interior layers reclaimed woods, marble, and textiles in William’s Green, the house’s Pantone-registered hue. Sculptural details punctuate the space, from Hamish Mackie’s bronze lion fragrance table to hand-painted murals by Claire Basler. This reopening arrives as a moment of reflection. It honours Penhaligon’s belief in perfume as alchemy: a medium that transforms memory into sensation.
Available exclusively at Penhaligon’s Regent Street, Dubai Mall and New York boutiques, the limited edition bottles celebrate craft and intuition. This is perfume as artefact. A meeting of scent and art, bound by time, and defined by feeling.
